Less than Half of Brand Managers Use Mobile Apps, Video
About four in 10 brand managers currently use a mobile application to promote their brand, with two in 10 using mobile video content, according to a new white paper from Brightcove and TubeMogul. (more…)
View ArticleBack-to-School Affects August Site Traffic
The impact of back-to-school shopping affected US web traffic patterns in August 2010, according to [pdf] MediaMetrix data from comScore. (more…)
View ArticleWireless Users Keep Phones Longer
US wireless phone customers are keeping their phones longer as monthly charges go up, according to new data from J.D. Power and Associates. (more…)
View ArticleDrama Leading Prime Time Genre
General drama was the most popular US prime time TV genre by a wide margin in the 2009-2010 programming season, according to analysis from The Nielsen Company. (more…)
View ArticleRetail, Reference Sites See August Traffic Bump
Retail and reference sites saw an uptick in unique US visitors during August 2010, while map sites underwent a traffic decline, according to data from Compete. (more…)
View ArticleApple Beats Google in Press Coverage
Apple beat out Google in press coverage between June 2009 and June 2010, according to findings from the Pew Research Center Project for Excellence in Journalism. (more…)
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